Decals & labels: always on brand


Labels are an essential element of your brand – and play a central role in convincing undecided customers to purchase your product. They provide information, attract attention, make your product recognizable and help define your brand’s visual identity. That’s why it’s vitally important to achieve consistency across languages, sizes and layouts. one2edit™ empowers you to generate labels quickly and cost-effectively, through an automated approach that ensures maximal brand consistency.


Creating labels for different types of packaging – that are in line with your brand guidelines – requires different layouts in a range of shapes and sizes. The layouts need to be adapted for each type of packaging, while also meeting all requirements for compliance with laws and regulations. This can be complex, particularly when adapting labels for different markets around the world.

Alongside the need to translate content, it’s also necessary to adapt it to meet regional legal requirements. This often means multiple internal and external stakeholders need to work together – which can be an expensive and time-consuming process involving several rounds of correction and approval. Communicating a brand in a way that stays in the minds of your target group requires a consistent visual identity: Colors, typography, images, graphics and icons have to be 100 % in line with your brand design guidelines.


one2edit™ gives you the power to automate your processes for adapting labels to meet legal requirements and local market conditions. It provides you with a fast and cost-effective process – no matter how often the design and content are changed, or how many versions of your product labels need to be produced.

You can create more versions in local languages, for containers in a wider variety of shapes and sizes (including special editions), to optimize the way your brand is perceived and accepted on the market. You can even adapt your labels to meet changing market conditions – without pushing up your costs.

one2edit™ can also simplify your processes for launching new products. Correction and approval processes can be carried out within your browser, without the need for knowledge of special software. The easy-to-understand WYSIWYG editor cuts out the typical back-and-forth sending of PDFs and tracks all changes automatically.

Using one2edit™ to automatically generate labels for your product packaging supports smooth collaboration and keeps your processes running according to schedule. The result? Significantly faster time-to-market, increased quality and lower costs.


The one2edit™ brand design framework can be set up with just a few clicks. You can generate templates that reflect your choices about which formatting options to make available for your users. Each user can then choose from your library of templates based on their access rights. It’s also easy to create self-service functions for actions like setting the font size or character spacing – using slider controls that are configured in line with your preferences for the minimum and maximum values.

You can also make additional design options available for any users who need them. one2edit™ features all of the InDesign formatting options for text and images. You decide what makes sense and what’s allowed. You can set company-wide standards and define any exceptions with fully-individualized design rules whenever necessary.

Once you’ve saved your brand design rules, you can reuse them and assign them to projects easily using the drag and drop function. Any changes to saved rules will automatically be applied to any templates that use this rule. Design rules can be applied to an entire document or to individual elements of a document. This granular management of rules opens up the maximum amount of flexibility and ensures compliance with your corporate design guidelines – with a minimum amount of effort.

The intuitive and flexible user interface can be adapted to meet all requirements. one2edit™ offers a role-specific display with an interface that only features the relevant functions for each specific user. This gives users a simple and fast introduction to one2edit™, while increasing acceptance levels and raising the degree of use – which eliminates the need for training in the majority of cases.

Access rights and user roles can be freely defined and allocated quickly and simply through group structures. one2edit™ can be set up to reflect multiple internal and external organizational structures. You can also manage the specific content each user is able to access, as well as defining every individual user’s role within each workflow and deciding which tools and formatting options for editing documents are made available.

Make content elements available to be edited by a group of users by moving them into ContentGroups using the drag and drop functionCreate multiple ContentGroups to distribute content to various teams or individuals (e.g. copywriting, image editing etc.) or withdraw selected content from the editing process simply by not allocating it to any of your ContentGroups. one2edit™ can even allocate most content automatically as soon as you import the InDesign document.

The detailed options and settings for rights and roles provide a secure and efficient way of working, even for less-experienced users.

one2edit™ makes it possible to create multiple versions of a document based on the master version, with a unique workflow for each new version. Whether localizing, adapting or translating content, new versions are connected to the master document throughout the entire process. And one2edit™ integrates any changes to the design or content of the master version into all additional versions.   

You can decide if a change to the master document should be reflected in an adapted version, or whether you want to consider the new version as an independent document. 

The dynamic link between the master document and all other versions gives you the power to begin your translation process before the design has been finalized– or to run the translation and design processes simultaneously. Last-minute design changes are no longer a problem. In fact, working in parallel may even save you time.

one2edit™ is based on the industry-standard Adobe InDesign® server technology. Unlike many similar products, it does not convert InDesign documents into another format during the editing process. one2edit™ manages the InDesign server remotely, transferring your inputs and changes without any losses. 

Thanks to its real WYSIWYG processing, this method makes your tasks more straightforward. On top of this, all InDesign functions can be used and retained, including anchored objects, inline graphics and textbox chains that cover several pages. This is particularly valuable for complex layouts or very large documents.

You can check your documents out of the process at any time and edit them in the desktop version of InDesign because one2edit™ works without converting InDesign formats. This means your agency can make changes to the layout and then check the document in again – without loss and without risks.

The integrated one2edit™ workflow engine can be used to create editing, feedback and approval processes quickly and simply using the drag and drop function. There’s no limit to the number of process steps or participants involved. You can set up automatic notifications to be sent when a process step is completed, activate interactions with other systems via web-services and follow the progress in the project overview. 

User rights can be based on roles and job assignments – and can be adapted for each individual project. External and internal users worldwide are able to work together through their browser. Each user has a personalized list of tasks, while the project manager can follow all activities in the project overview. This makes localization and adaptation of communications materials an efficient and transparent process.

There’s no need to create complicated workflows or business process notations, and no need for programming skills or training activities. Our workflow engine is built to meet real-world needs and makes it possible to create processes quickly – and adapt them just as fast if necessary. Workflows enable you to automate processes by offering a wide range of export functions and possibilities to communicate with other systems. You can also save workflows and reuse them as templates. This gives you the power to standardize your processes using the one2edit™ workflow engine without having to give up your agility.

one2edit™ follows a consistent, best-of-breed approach that gives you the power to connect one2edit™ with as many other systems as necessary. Choose the best solution, continue using your existing systems and achieve end-to-end processes along the entire content management value chain – from supply through to distribution.  

one2edit™ offers a comprehensive and powerful RESTful server API (programming interface) as well as a JavaScript Client API for interactions with programs on workplace computers or special adaptations of the one2edit™ user interface. 

Alongside these two programming interfaces, you can also access a variety of standard interfaces for a seamless and deep integration with leading systems.

Using our File Client creates a seamless and user-friendly connection with the desktop workspaces of creative teams. This enables them to open, edit and save InDesign files with a simple double-click, just like they can on a local hard drive – without any need for uploading or downloading.

Standard Single-Sign-On (SSO) processes are available to support the integration of portal solutions like brand management portals, marketing platforms or intranet channels. Simply connect your company directory via LDAP. one2edit™ takes on your groups, roles and user rights – and then allocates the specific attributes of one2edit™ that are necessary for efficient collaboration, even in complex organizational structures.